You were the author when you wrote the book; now you’re the publisher making publishing and marketing plans - Joel Friedlander

We tell stories because we have a hollow place in our heart. You don’t fill that with success. You fill it by finding yourself in the stories you tell. - Guillermo Del Toro

Email has an ability many channels don’t: creating valuable, personal touches - at scale. - David Newman

A good website gets stronger over time, puts you directly in touch with your readers, and is a long-term investment in your author career. - Jane Friedman

Book marketing is like opening doors for your readers to find you, not a stick you hit them with. - Heather Hart

If your target audience isn't listening, it's not their fault. It's yours. - Seth Godin

Some succeed because they are destined to, but most succeed because they are determined to. - Henry Van Dyke

Start with short stories. After all, if you were to take up rock climbing, you wouldn’t start with Mount Everest. So if you’re starting fantasy, don’t start with a nine-book series. - George RR Martin

A book series is never truly over. The story lives on, even when the final page has been turned. - Richard Denney

Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.- Anthony Volodkin

If your target audience isn't listening, it's not their fault, it's yours. - Seth Godin

It’s a dialogue, not a monologue, and some people don’t understand that. Social media is more like a telephone than a television. - Amy Jo Martin

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. - Seth Godin

In my opinion, understanding who your target audience is, and what they want, and writing to them (and only them!) is the most important component of being successful as an author. - John Locke

All readers come to fiction as willing accomplices to your lies. Such is the basic goodwill contract made the moment we pick up a work of fiction. - Steve Almond, WD