S49E7 - How Do I Determine Comp Titles for My Book?
Engaging in the literary world and discovering what books are out there is always beneficial. Consider the comp hunt both a rite of passage and a learning opportunity—and may the odds be ever in your favor. - Star Wuerdemann
S29E8 - Making the Most of Keywords and Blurbs
Technology allows more people to tell more stories in more ways. Storytelling knows no boundaries. I believe print and web can work beautifully together. - Donna Talarico
S29E7 - What To Do While Your Editor Edits
You were the author when you wrote the book; now you’re the publisher making publishing and marketing plans - Joel Friedlander
S29E2 - About the AIDA Funnel
Book marketing is like opening doors for your readers to find you, not a stick you hit them with. - Heather Hart
S29E1 - How to Waste Money on Marketing
Half of the money I spend on advertising is wasted; the trouble is I don’t know which half. - John Wanamaker
S25E8 - A Guide to Building an Author Brand
Every secret of a writer’s soul, every experience of his life, every quality of his mind, is written large in his works. - Virginia Woolf