There’s a lot more to publishing a book than writing it and slapping a cover on it. - Vince Flynn

In the case of good books, the point is not to see how many of them you can get through, but rather how many can get through to you. - Mortimer J. Adler

At heart, self-publishing is kind of like a bake sale. The end product does not need to resemble the one that comes from a commercial bakery, but it must taste good. No one wants the lumpy, under-baked oatmeal cookies with spinach and alfalfa flavored chips. - D.C. Williams

Start with short stories. After all, if you were to take up rock climbing, you wouldn’t start with Mount Everest. So if you’re starting fantasy, don’t start with a nine-book series. - George RR Martin

Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.- Anthony Volodkin

All readers come to fiction as willing accomplices to your lies. Such is the basic goodwill contract made the moment we pick up a work of fiction. - Steve Almond, WD

I do not over-intellectualize the production process. I try to keep it simple: Tell the damned story. - Tom Clancy

“We will speak for the books.""Like the Lorax?""The Lorax speaks for the trees.""Books are made out of paper.”“Paper is made out of trees.""What about e-books?""We can speak for them too.""Audiobooks?""Audiobooks speak for themselves."― Paul Acampora

Advertising brings in customers, but word-of-mouth brings in the best customers. - Jonah Berger

I don't care if a reader hates one of my stories, just as long as he finishes the book. - Roald Dahl

An opening line should invite the reader to begin the story. It should say: Listen. Come in here. You want to know about this. - Stephen King