target audience

Extended Archives: Determining the Genre

There are so many subgenres listed in KDP and other self-publishing sites that it can be more than overwhelming to figure out the right ones. Experienced authors and publishers know the importance of picking the right one, which just increases that pressure. In this extended episode from our archives, we take a closer look at…

Read More

Extended Archives – Target Audience

If your target audience isn’t listening, it’s not their fault. It’s yours. – Seth Godin

Read More

S12E1 – Finding Your Target Audience

In my opinion, understanding who your target audience is, and what they want, and writing to them (and only them!) is the most important component of being successful as an author. – John Locke

Read More