Final Draft

S2E9 – Release and Launch

All readers come to fiction as willing accomplices to your lies. Such is the basic goodwill contract made the moment we pick up a work of fiction. – Steve Almond, WD

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S2 Bonus – Writing Emotion: Mad, Glad, Sad, and Scared

Don’t use adjectives which merely tell us how you want us to feel about the thing you are describing. I mean, instead of telling us a thing was “terrible,” describe it so that we’ll be terrified. Don’t say it was “delightful”; make us say “delightful” when we’ve read the description. – CS Lewis

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S2E7 – Audiobooks

“We will speak for the books.”
“Like the Lorax?”
“The Lorax speaks for the trees.”
“Books are made out of paper.”
“Paper is made out of trees.”
“What about e-books?”
“We can speak for them too.”
“Audiobooks?”
“Audiobooks speak for themselves.”
― Paul Acampora

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S2E6 – Marketing Yourself and Your Book

Advertising brings in customers, but word-of-mouth brings in the best customers. – Jonah Berger

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S2E5 – Designing Your Own Cover

Good cover design is not only about beauty. It’s a visual sales pitch. It’s your first contact with a potential reader. Your cover only has around three seconds to catch a browsing reader’s attention. You want to stand out and make them pause and consider, and read the synopsis. – Eeva Lancaster

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S2E4 – Beta Readers

I don’t care if a reader hates one of my stories, just as long as he finishes the book. – Roald Dahl

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S2E3 – Being Edited

I would advise anyone who aspires to a writing career that before developing his talent he would be wise to develop a thick hide. – Harper Lee

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S2E2 – Self Editing: Proofing and Continuity

Don’t tell me the moon is shining; show me the glint of light on broken glass. – Anton Chekhov

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S2E1 – Self-Editing: The First Chapter

An opening line should invite the reader to begin the story. It should say: Listen. Come in here. You want to know about this. – Stephen King

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