A book blurb is one of the most important steps on the road to publishing. A blurb – that text on the back of your book or in the website description – can make or break any sale. Writing a simple synopsis is not nearly good enough. Blurb writing is an art of its own.
We invited Jessie Cunniffe of Book Blurb Magic to join us and discuss the process of writing a blurb. She breaks down the elements of a good blurb, gives advice on what common mistakes to avoid, and explains what kind of content should actually go in a blurb.