Once you’ve hit “publish” on your manuscript, knowing what to do next is overwhelming. You get inundated with all sorts of marketing ideas. For authors who usually don’t like to go out into public, one of the most common forms of marketing include live author events, from signings to fairs.
If you’re just getting started, you may be asking yourself how to prepare, what to do, and if there are small tricks to make it all easier. That’s where this episode comes in. Ley and Leigh have done several live events, from hosting to attending, and have a list of things to help simplify the process and make it less daunting. Especially for those of you who may not enjoy public events.
First aired December 19, 2022.